Fresh off their hometown show at First Ave in Minneapolis, SOUL ASYLUM now unveil “If I Told You” the focus single off their upcoming album “Hurry Up & Wait” due 17/4/20. The release follows their 2020 tour onsale, the pre-order of Dave Pirner’s new lyric book “Loud, Fast, Words”, and their new song “Dead Letter”. 200m combined streams across all platforms.
- Full Commercial AAA and Non-Comm Radio Campaign impacting Feb 10
- Music Video to be released alongside album.
- Alternative Specialty Radio Campaign
- In-store Radio Play Promotion via Shoplifter Music
- Full US Tour Kicks off February 11
- Playing SXSW
Spanning three decades, Soul Asylum’s indie success led to the band entering the major-label mainstream with 1988's Hang Time and its 1990 follow-up And the Horse They Rode In On, before achieving a platinum-level commercial breakthrough with 1992's Grave Dancers Union (certified 3x platinum) and 1995's Let Your Dim Light Shine. Grave Dancers Union featured the international hits "Runaway Train," which won a 1994 Grammy as Best Rock Song, and "Black Gold," while Let Your Dim Light Shine (platinum) spawned the hit "Misery." After 1998's Candy from a Stranger, Soul Asylum returned to action in 2006 with The Silver Lining, Delayed Reaction six years later and most recently with 2016’s Change of Fortune.